Work

Validated core assistant behavior in 10 days using external prototyping tools, de-risking the roadmap before heavy engineering investment.

Architected the text, voice, and vision to structured-data pipeline so downstream product actions were reliable and partnership-ready.

Led a distributed team to hit the TV air date with a launch-ready build, then designed a tiered rollout to absorb demand without churn spikes.

Automated HRIS-to-matching flows and self-serve setup paths, cutting implementation time 43%, lifting engagement 15%, and reducing support tickets 70%.

Scaled executive adoption 350% YoY via Office Hours, turning a manual service into an expansion revenue driver with 9,000+ sessions at 95% satisfaction.

Rebuilt activation and matching logic to increase engagement 167%.

Designed "two taps to first set" onboarding so agents can generate structured plans from minimal input and adapt for time, equipment, and injury constraints.

Implemented natural voice logging between sets; AI extracts load, reps, and context with 76% accuracy.

Reached 60% weekly retention across 20 beta users in six weeks, roughly 2x category benchmarks.

Built Habitry Professionals, an evidence-based program with daily lessons, skills practice, and in-app support for working health coaches.

Launched Habitry iOS for health coaches and scaled to 16,000 active users while leading early adoption and customer success motions.